- To be successful you must know how to sell better , and part of this success is knowing the sales process, focusing on offering your product clearly and forcefully to the customer, remembering that having the best product in the world is not the key, but knowing how to sell it.
- Although there are many techniques to sell, some points that many entrepreneurs agree on are showing advantages and benefits, teaching clear arguments that respond to any type of objection and understanding the customer’s needs to honestly solve them with excellent service.
- Use tools to better sell your product . For example, go to storytelling, to tell a story with a problem and a solution that your product solves. Or appeal to your clients’ emotions with cases and testimonials that cut past costs and benefits and touch their hearts.
“If you don’t know how to sell, don’t think about becoming a business owner,” says Robert Kiyosaki, always pointing to the idea that the most successful people are those who know how to sell. And if we look at characters like Steve Jobs (Apple), Jack Ma (Alibaba) or Larry Page (Google), this becomes even more evident.
In fact, many of the leaders and founders of large and successful companies usually agree on this point: being a good salesperson is crucial.
This was also noted by the author Rainer Zitelmann in his book The Wealth Elite , where after studying profiles of many CEOs and millionaires he discovered that what stands out the most in his profile is sales.
Regardless of the industry, everyone agreed that being a good salesperson is what helped them grow their businesses. In addition, sales is one of the five most common positions among those who usually reach CEO positions.
So if you want to succeed and see your business grow, start working on your good sales skills. Your best buyer can be in front of you.